With support from Amazon and Samara Capital, More Retail aims to double its store network in five years through a hybrid retail strategy
Amazon-backed supermarket chain More Retail is set to make a major move in India’s fast-growing retail landscape with plans to launch its Initial Public Offering (IPO) next year. The company, which operates a mix of supermarkets and hypermarkets across India, is eyeing rapid expansion as it aims to double its store count over the next five years.
Vinod Nambiar, Managing Director of More Retail, revealed to Reuters that the IPO will help fund the brand’s aggressive growth plans, as Indian consumers increasingly shift toward organized retail and digital grocery shopping platforms.
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Backed by Global and Domestic Giants
More Retail is jointly owned by Amazon and Samara Capital, a private equity firm. This strategic backing gives the company a strong foundation in both global retail expertise and local market knowledge. The Amazon connection, in particular, allows More Retail to leverage advanced e-commerce capabilities, supply chain technologies, and digital payment solutions, setting it apart from traditional grocery retailers in India.
This investment has helped More Retail strengthen its hybrid business model, which blends online and offline shopping experiences to meet the evolving needs of modern Indian consumers.
Hybrid Model: The Future of Indian Retail
More Retail operates over 600 stores across India, under two main formats: supermarkets that focus on groceries and essentials, and hypermarkets that also offer electronics, clothing, and household items. This wide product range, combined with a growing digital presence, positions More Retail to serve both daily needs and larger family purchases.
The hybrid model allows customers to shop online for convenience or visit stores for a more immersive, tactile experience. This approach is proving to be especially effective in Tier 1 and Tier 2 cities, where digital adoption is rising but the in-store experience remains important.
IPO to Power Aggressive Expansion
With its upcoming IPO, More Retail plans to fund:
- Store expansion across new and existing markets
- Upgrading supply chain infrastructure to improve speed and efficiency
- Strengthening e-commerce operations for seamless integration with physical stores
- Enhanced customer experience through AI-driven tech and data analytics
By doubling its store count, More Retail hopes to cater to a larger portion of India’s population, tapping into the growing demand for high-quality, hygienic, and affordable retail options.
A Strong Bet for Investors
For investors, More Retail’s IPO represents a rare opportunity to invest in a tech-enabled, Amazon-backed Indian retail brand with a clear growth trajectory. The company’s focus on operational efficiency, omnichannel retail, and customer satisfaction gives it a competitive edge in an increasingly crowded market.
Conclusion
As India’s $800 billion retail market continues to evolve, More Retail’s blend of global partnerships, digital innovation, and physical presence puts it in a strong position for long-term success. With its IPO on the horizon and a bold expansion strategy in place, More Retail is poised to become a dominant force in India’s organized retail sector.